Organic marketing autopilot · for app builders
Social media marketing,minus the full-time job.
Appial Labs does the heavy lifting — it learns your app, writes the posts, designs the images, produces voiced videos, and publishes to X, LinkedIn, Instagram, TikTok, YouTube and Reddit. What used to eat your evenings now takes one click: Approve.
Free plan included — enough credits for your brand profile, strategy and your first slideshow. No card required.
Why good apps stay invisible
You built something great. Marketing it is a second job.
Every hour on captions is an hour off the product.
You didn’t learn to ship software so you could write hashtags.
“What should I post today?” — every single morning.
Starting each morning with a blank compose box is a terrible ritual.
Algorithms reward the relentless.
Daily beats brilliant. You post when you remember — and reach shows it.
You can’t see what worked.
Which hook landed? Which flopped? Without measurement, nothing compounds.
Appial Labs takes all four off your plate. Here’s how ↓
One link in · a week of marketing out
Watch a week of marketing get built.
Brand brain
Paste a store link. It reads the listing, the site, the market — and writes a versioned brand profile: voice rules, personas, banned claims.
Strategy
Pillars, platform mix and cadence, grounded in that profile — not a template.
Ideas
A weekly bank of specific ideas across nine styles. You pick; nothing ships without you.
Create
Captions, images, carousels, film kits — written in your voice and checked against your rules before you ever see them.
Voiced video
Script, voice-over, word-synced captions, b-roll, a rendered 1080×1920 video. About a dollar, all in.
Published
Approve once. X and LinkedIn post themselves; Instagram, TikTok, Shorts and Reddit arrive as ready-to-post packages.
Real output formats
Native to the feed, not to the ad break.
Nine content styles — POV, storytime, myth-bust, quick wins and more — because feeds reward posts that don’t look like marketing.
Generated + brand-linted · approved by you
Generated + brand-linted · approved by you
Single image
A real scene — not clip art — with your hook composited on top. Editable before it ships.
Carousel
Three to six slides with an actual arc: tutorial steps, story beats, myth → truth.
Voiced video
Script, voice-over, word-synced captions, rotating b-roll. Rendered, not imagined.
Film kit
A shoot-ready script — beats, spoken lines, on-screen text — for the videos only you can film.
It learns what works
Next week’s ideas already know this week’s winners.
Smart links track every click by device and country. Statistical testing separates signal from luck — and the ideas engine biases next week’s batch toward the hooks, styles and formats that actually performed.
Insight · from our pipeline tests
+177%
lift measured for question-style hooks in our seeded learning-loop test — so 7 of the next 8 ideas arrived question-hooked, automatically.
Low-sample noise is ignored until results are statistically confident.
Pricing
Start free. Pay when it’s working.
Free
$0
400 credits, once
Your brand profile, strategy and first slideshow — free
- 1 app
- Single images & slideshows
- Review, edit & download
- No card required
Starter
$39/mo
3,000 credits/mo
≈ 30 voiced videos — or 250 images, or 1,500 posts
- 1 app
- Auto-publish to X & LinkedIn
- Voiced vertical video
- Full editor & film kits
Growth
$129/mo
12,000 credits/mo
≈ 120 voiced videos a month, across 3 apps
- 3 apps
- Everything in Starter
- API access
- Up to 6 team members
Scale
$399/mo
50,000 credits/mo
Agency-grade volume across 10 apps
- 10 apps
- Everything in Growth
- Highest publishing volume
- Up to 20 team members
Pay as you go
No subscription needed. Top up with one-time credit packs from $15 whenever you want more — they never expire, and they stack on top of any plan (including Free).
Questions
The things everyone asks.
Does it post without my approval?
Never. Every post, image and video lands in your review queue first. You approve with one click — or edit it freely, at no credit cost — and only then does it schedule and publish.
Which platforms does it publish to?
X and LinkedIn publish fully automatically once you connect them. Instagram, TikTok, YouTube Shorts and Reddit arrive as ready-to-post packages — final caption plus media, one tap to post. Facebook is on the way.
What are credits?
Credits meter what gets generated: 1 credit ≈ 1¢. A voiced 30-second video is about 100 credits, an image post 12, a slideshow 60, a text post 2. Paid plans refill them monthly; one-time credit packs never expire.
Will it sound generic?
Everything is generated from your brand profile — your voice rules, banned claims and audience pains, built from your real listing and market. Every caption is checked against those rules before you ever see it. You can even paste links or screenshots of posts you love, and it studies their hook mechanics.
Ship the app. It tells the world.
Sign up, paste your store link, and watch your first week of marketing assemble itself.